China’s Leading B2B Bio's Tourism Consulting Agency

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DREAMWORLD More than doubled China sales during retainer period.
  • Around 100,000 Chinese tourists visit Dreamworld per year (groups and FIT)
  • Australia’s leading theme park retainer client of Create Consulting for the past four years
  • Conduct at least 30 sales calls per month including cities Beijing, Shanghai, Guangzhou & Shenzhen. Quarterly visit 2nd tier cities including Chengdu, Chongqing, Wuhan, Qingdao, Dalian, Hangzhou, Changsha etc.
  • Develop content and manage their official WeChat and Weibo social media accounts
  • FIT business growing strongly
JORDAN TOURISM BOARD Started contract retainer in 2016, 100% arrivals growth in two years.
  • Target on average 20 X sales calls and trainings per month in Beijing, Shanghai, Guangzhou, Shenzhen & Hong Kong
  • 2-3 China outbound travel exhibition participations per year
  • Average of 2 X media and tour operator national road shows per year
  • Average of 4-6 tour operator and media inspection tours to Jordan per year
  • Regular media interviews, press release distribution and pitched feature articles
  • Co-marketing promotional campaigns with leading outbound tour operators
  • Chinese New Year promotional campaigns with leading tour operators
  • Development and awarding of “Jordan Partner” accolade amongst best tour operator sellers of Jordan stand-alone products
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Africa Travel Co(ATC) Strong Growth From Zero
      Africa’s largest overland trucking safari company.
  • Packages range from 10 to 56 days departing from Cape Town or Nairobi  Strong growth from zero despite being extremely different product for China market (travelling through Africa with other foreigners staying in tents not exactly in most Chinese bucket lists)
  • Conduct at least 5 sales calls per month with an initial phase focus on Beijing, will commence with Guangzhou and Shanghai market in second phase
  • Challenges include fact that there are no Chinese speaking tour guides, no Chinese food etc, and some African visa’s also challenging.
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  • Already completed Peru China National Road Show (Beijing, Guangzhou & Shanghai) in May 2018. 40 pax tour operators and 10 pax media secured for each city road show. 100% tour operator and media attendance, 20 X media interviews
  • Conduct on average 20 X sales calls and trainings per month in Beijing, Shanghai, Guangzhou, Shenzhen & Hong Kong. Media press releases and feature articles pitched.
  • For the rest of the calendar year: 1 X exhibition participation, 1 X media FAM trip, 1 X Hong Kong & Taiwan road show, numerous com-marketing projects
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